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ECONOMIC IMPACT OF LOCAL BUSINESSES VS. CHAINS

ECONOMIC IMPACT OF LOCAL BUSINESSES VS. CHAINS
The following study has found that locally owned stores generate much greater benefits for the local economy than national chains.

The San Francisco Retail Diversity Study - By Civic Economics, May 2007

This study finds that San Francisco remains a stronghold for locally owned businesses, which generate sizable benefits for the city's economy. The study has three parts. The first calculates market shares for independents and chains in several categories: bookstores, sporting goods stores, toy stores, and casual dining restaurants. In all four categories, independent businesses capture more than half of sales within the city of San Francisco, a much larger share than they have nationally. The second part examines the economic impact of locally owned businesses versus chains. It finds that local businesses buy more goods and services locally and employ more people locally per unit of sales (because they have no headquarters staff elsewhere). Every $1 million spent at local bookstores, for example, creates $321,000 in additional economic activity in the area, including $119,000 in wages paid to local employees. That same $1 million spent at chain bookstores generates only $188,000 in local economic activity, including $71,000 in local wages. The same was true in the other categories. For every $1 million in sales, independent toy stores create 2.22 local jobs, while chains create just 1.31. The final part of the study analyzes the impact of a modest shift in consumer spending. If residents were to redirect just 10 percent of their spending from chains to local businesses, that would generate $192 million in additional economic activity in San Francisco and almost 1,300 new jobs.

 
RECENT HISTORY OF ZONING

The current Murrysville Comprehensive Plan (CP) was approved by Council in 2002. Preparation of this Plan involved Council, the Planning Commission, a 24 person Steering Committee (including myself), a planning consultant, and a traffic consultant. Citizen input was solicited through focus group meetings, public meetings, key person interviews, written comments, and –finally – public hearings; more than $100,000 was spent on this process. I cannot remember any negative public reaction to this Plan at the time.

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THE MANOR DEVELOPMENT CONTROVERSY
The potential approval of the pending Overlay District Ordinance to the Buncher and Barnes properties has created a flurry of negative reactions; it appears to me that most of the persons involved are not really familiar with the Murrysville Comprehensive Plan (CP) of February 2002. This document represents a significant departure from the manner in which development in our town occurred in the past.
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